As a business owner, you can’t afford to miss out on one of the most effective marketing methods out there: direct mail. It can boost engagement and conversions and move customers down your sales funnel, but only if your direct mailers are eye-catching and include clear, compelling information.

The best direct mail service enables you to create customized, high-quality, and on-brand marketing materials that are sure to grab attention in a crowded mailbox. They’ll also provide you with valuable campaign tracking and analytics so you can track ROI.

Choosing Excellence: Best Direct Mail Service

Choosing the right direct mailer for your business is vital, so it’s worth taking the time to research each company. You’ll find that some have industry expertise, and that some offer a variety of products and services to suit different needs. For instance, VistaPrint can whip up some really cool on-brand promotional swag for your company, including handbags and hats. It also offers a huge selection of mailing services, from CASS certification and inkjet addressing to postal resorting and foil stamping.

It’s important to look for a direct mail service that has low minimum order quantities and can print a variety of different types of marketing material. This includes flyers, postcards, and brochures as well as booklets, letterheads, and envelopes. You’ll also want to find a provider that provides design templates and can handle customization. The best direct mail companies will be able to print high-quality marketing materials at competitive prices. They’ll also offer helpful customer support and a range of marketing services to help you succeed in your direct mail campaigns.

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If a trip to the farmers market or grocery store leaves you with more fresh fruits and vegetables than you know what to do with, consider dehydrating them. dehydrator food has a long shelf-life, packs down to be very portable and can add an umami punch to dishes like soups, stews and even salads. Plus, making your own dried foods allows you to skip the salt or other preservatives found in many commercially prepared versions.

Preserving Nature’s Bounty: A Look at Fruit Dehydrators

The key to getting the best results out of a dehydrator is careful preparation. Food should be cut to a uniform thickness so that each piece of food dries at the same rate and doesn’t spoil during storage. A sharp knife or mandoline is a good tool for this task. Overcrowding trays also can make the drying process take longer, so it’s important to look for a dehydrator with a capacity that fits your kitchen and how much you want to dry at one time.

Generally, dehydrated foods require more water to rehydrate than their fresh counterparts. It’s also a good idea to pack them with desiccant or oxygen absorbers in heat-sealed mylar bags or in canning jars for long-term storage. These products remove moisture and prevent spoilage and are available online or at most home goods stores. Dehydration can decrease the nutritional value of some ingredients, as well as make them more caloric, so it’s important to weigh your foods before and after dehydrating to figure out how much water you need to add back in for optimum rehydration.

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